Choosing the right business name for your freelance gig is crucial—it sets the tone for your brand and helps you stand out in a competitive market. Here are some key steps to find the perfect name:
- Define Your Brand
Think about what you offer and what makes you unique. Your name should reflect your services, values, and personality. - Keep It Simple and Memorable
A short, easy-to-spell name will make it easier for clients to remember and find you online. Avoid overly complex words or obscure references. - Check Availability
Before settling on a name, search online to ensure it’s not already in use. Check domain name availability and social media handles to maintain brand consistency. - Make It Timeless
Avoid trendy terms that may become outdated. Choose a name that will grow with your business and remain relevant over time. - Test It Out
Say it aloud, write it down, and get feedback from friends or colleagues. A great name should feel natural and resonate with your audience.
Your business name is the first impression you make—choose one that reflects your brand and sets you up for success.
– Jamie Lindemulder
jamielindemulder.com 
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